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Cake Business School
Start Here
Welcome (3:29)
Start Here: 3 Options + 3 Price Point Method (10:35)
Starting a business
10 Steps to Start (9:21)
Choosing a business name (3:26)
Toolbox required
Recipes
Decorating Tutorials
Bookkeeping
Bookkeeping 101 Basics (6:07)
Schedule
Bookkeeping Excel example + template (7:37)
Software Options + Reviews
Tax Deducations
Keeping Receipts
Business Plan + Goals
How to create a plan + template (9:51)
How often to review a business plan
Awesome!
Website Made Easy
Websites: Types + What You Need to Know (6:12)
Website Content Planner
WordPress Quick Start Guide + video tutorial
Free tool to measure + track website traffic (Google Analytics) (20:47)
Logo & Branding
How to DIY Baking Business Logo (with guest expert) (9:49)
Branding (what you need to know) (3:41)
Photography 101
Photography 101 for Beginners (10:08)
How to cut the perfect slice for a photo (6:24)
How to edit photos in 2 minutes (2:38)
Pricing for Profit
Pricing for more profit (10:44)
3 Price Point Method (Get 80% More Sales) (10:33)
How to Deal with Competition + Copycats (5:22)
Dealing With Customers Who Want Grocery Prices But Want Custom Cakes (4:04)
When & How to Raise Prices
Profit Margins & how to work them out!
Pricing Guides
Profit First: How to have a profitable business in 60 days or less
The step-by-step formula (9:42)
The Profit First book
Profit First system training (17:14)
Profit First template (15:23)
Facebook
4 Facebook strategies (you should be using) (7:44)
Quiz
9 Steps to Starting a Facebook Business/Fan Page (7:42)
Facebook Essential Elements (7:33)
Quiz
How to create a cover photo for Facebook (2:25)
Facebook Advertising: if & when you should (& doing it SMART) (7:15)
How to turn $10 ad spend into $100 worth orders! (19:47)
How to schedule 1 x month worth of posts in 15 minutes (6:06)
6 Ideas To Get Interaction
How to run a Facebook competition, giveaway, raffle for more 'Likes'' and sales?
Marketing Plan 101 on how to get fully booked out (with template + example + steps)
How to find your customers (3:06)
100 Marketing Tips
Marketing Plan 101 template
Get booked out (3 Moolah $ Makers) (4:54)
How to get more cake orders (& should you sell at the markets) (14:06)
Vouchers (8:15)
Daily + Weekly + Monthly Schedule
Samples (what works, what doesn't) (11:57)
How to find out (know) what is working (and what isn't)
Post regularly on your Facebook business page. (29:28)
Money Sitting on the Table (Monthly Birthday Register) (4:04)
Networking: Gain More Cake Business Exposure By Pairing With Your Community (5:29)
How to Use a Mailing List to Get Sales (12:09)
Get More Website Traffic (8:46)
Step-by-step Guide to Pinterest (How I 5 x times website traffic in 6 weeks) (9:31)
How to crack the Wedding Cakes nut
4 tips to get wedding cake orders (3:52)
Ultimate Wedding Expo Guide: 18 Tips
Running successful taste testing sessions &/or design consultations (paid & free)
Pricing Guide & What You Need to Know Taking Wedding Cake Orders
Time Management & productivity hacks
From 24/7 to less than 40 hours per week ($5,000 months) (4:57)
Weekly Baking Schedule template
Profitable Cake Business 101 - Time Management PDF
6 Productivity Hacks (multi-tasking, beat procrastination, motivation, distraction)
Work Life Balance Success Formula (9:35)
How to Make ‘Moonlighting’ Work (around job/study/family) (7:06)
9 Steps to get Wholesale Orders (including price list + template)
How to get Wholesale Orders
How to Price Wholesale (what % discount)?
Script & Follow Up Steps for Getting Wholesale Orders
Product List + Price List template
Included courses
Selling at Markets & Events (How I Made $1200 regularly!)
Easy-Peasy Pinterest
The Cake Decorating 101 School
11 Steps to Pimp Instagram
Caker + Baker Mailing List Master
Bonuses
Recipe Book: 33 Tried + Tested (inc. #1 best-seller)
Full cake decorating video tutorial library
Facebook group: Free Forum + live weekly video training
Special Diets: eBook + Recipes + Checklist
Amazon eBooks
Chance to WIN group coaching session monthly!
How to open an Etsy shop
Cake Bakers Money Makers
Pricing Guides
Ultimate Wedding Expo Guide
7 Secrets to Success + Little Black Book
How to find out (know) what is working (and what isn't)
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